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Appodeal

白俄罗斯,明斯克 | Minsk, Belarus

科技公司Appodeal迎合了人们的刻板印象,即资金充足的初创企业拥有镇上最酷的办公空间,即使这个小镇恰好是白俄罗斯的明斯克。他们新的1000平方米的办公室,由Studio11设计,占据了整个五层的独立建筑,包括一个地下室,三个工作层,一个露台和一个露台。

Ad tech company Appodeal plays into the stereotype that well-funded start-ups have the coolest office spaces in town, even when that town happens to be Minsk, Belarus. Their new 1000 sqm office, designed by Studio11, occupies an entire five storey detached building, including a basement level, three work floors, a terrace and a patio. 

每个开放式的工作楼层都拥有相同的独立资源,包括咖啡设施、休息区和会议室,并通过不同的布局和使用颜色和材料来区分。蒙德里安的影响在设计的许多方面都很明显。标志性的网格结构通过彩色钢梁和屏幕被唤起,主色调占主导地位。

Each open-plan work floor features the same self-contained resources, including coffee facilities, lounge area and meeting room, and are distinguished by varying layouts and use of colour and material. A Mondrian influence is evident across many aspects of the design. Signature grid formations are evoked through coloured steel beams and screens, and primary colours dominate.

地板和墙壁上的黑色图形作为“导航系统”的功能,指向不同的房间和部门。小图标,比如一副用于“管理”的眼镜,让人感觉办公室就像是一个应用程序的实体表现,考虑到Appodeal的主要业务,这是合适的。

Black graphics on the floor and walls serve a functional purpose as a ‘navigation system’, pointing in the direction of different rooms and departments. Small graphic icons, such as a pair of glasses for ‘administration’, makes it feel as though the office is a physical manifestation of an app, appropriate considering Appodeal’s bread and butter.

大部分的地板、家具、墙壁和固定装置都保持明亮和白色,通过分散在各处的红、黄、蓝和水的体量大胆地注入颜色,形成对比。有质感的材料,如光滑的瓷砖和天鹅绒,在主要哑光饰面中脱颖而出。

Most of the floors, furniture, walls, and fixtures are kept bright and white, contrasting bold injections of colour by way of red, yellow, blue and aqua volumes dispersed throughout. Textural materials such as glossy tiles and velvet stand out amongst predominantly matte finishes.

有趣的元素,如镜面面板,拱形入口,和内置的座位角落增加了整体的乐趣。户外露台上甚至还有一个酒吧,可以看到市中心的景色。任何可以培养创造力和创新思维的东西,对吗?

Playful elements such as mirrored panels, arched entryways, and built-in seating nooks add to the overall funhouse feel. There’s even a bar on the outdoor terrace with views across to the city centre. Anything to foster creativity and innovative thinking, right?

在真正的科技创业风格中,一楼是一个故意不工作的“玩乐”区,设有按摩室、休息室、一个大型非正式会议室,以及无处不在的乒乓球桌。说真的,乒乓球是什么时候成为创业文化不可或缺的同义词的?不过,我们不会抱怨按摩室……

In true tech start-up style, the ground floor is an intentional no work ‘play’ zone, featuring a massage room, lounges, a large informal meeting room, and the ubiquitous ping-pong table. Seriously, when did ping pong become such a necessary synonymy with start-up culture!? We wouldn’t complain about a massage room, though…

Client: Appodeal
Location: Minsk, Belarus
Object type: office
Area: 1000 m²

客户: Appodeal 
位置:明斯克,白俄罗斯
对象类型:办公
面积: 1000平方米

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